How to grow your YouTube channel

If you want your YouTube channel to grow, it's important to understand what makes people watch one video over another. In this article, we'll discuss strategies for optimizing your videos so that people will want to watch them and also how to optimize your channel for maximum growth potential.

Create videos about topics people are searching for.

Search suggestions are a great way to find trending topics. YouTube is always keeping track of what people are searching for on their platform, so if you have an idea for a video, you can use this to find out if it’s relevant or not.

Google Trends helps you discover the most popular searches in your niche. You can also filter these results by country and language. This will help you understand which subjects your audience cares about most.

Keyword difficulty is another way to gauge how popular a topic might be among viewers who search for it online – the higher the number of searches per month, but lower keyword difficulty means more people will be looking at them (and thus watching them). Google Keyword Planner also shows how many impressions and clicks certain keywords receive over time across different countries and languages worldwide as well as estimates how much traffic they would get from each group respectively!

Use keywords in your video titles and description.

The second step to getting more views is to use keywords in your videos. Yes, it’s as simple as that. In fact, you should be using keywords in your video titles and descriptions. You can even use them in the tags of each video (we’ll get into this later). But first things first: what are keywords?

A keyword is any word or phrase that people would search for on YouTube while they are looking for something related to your topic or product. For example, if you make videos about cooking healthy recipes and you decide to make a video about making chicken casserole with broccoli and cauliflower, then "chicken casserole" could be considered a keyword because lots of people who are interested in healthy eating might search that word when they want some inspiration for what they should cook next time they go shopping at the grocery store!

By using these types of terms within both the title and description fields when uploading content onto YouTube will help increase its visibility within searches - which means more people will find it!

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Create an appealing channel design.

The first thing you should do is take a look at your channel design. The design of your channel sets the tone for your videos and gives them an identity, so it's important to make sure it looks attractive and inviting.

Here are some ways to improve your channel design:

  • Use a custom thumbnail image for each of your videos (if they're easy to find). This will help viewers see what kind of content they can expect from watching a video before they watch it, which will increase viewership.

  • Use the same color scheme across all of your videos and branding so that everything looks cohesive and professional.

  • Make sure that people can easily navigate around all of the pages on your website (for example, don't put links at the top and bottom instead). If someone wants to go back one page or forward two pages, there shouldn't be any confusion about how to do this! And if there's only one link that takes viewers away from where they are now (like going from watching one video), make sure it stands out in some way so people know how important it is for them not miss anything good happening later on down below :)

Use annotations and cards to increase views.

You can use annotations and cards to draw your viewers’ attention to other videos on your channel, external websites, or even products you want them to buy. It's a good idea to make sure that whatever you link in the annotation is relevant to the video they're watching.

For example, if you have a cooking video that happens to include an ingredient called "pomegranate," consider linking out of the video and using an annotation or card with recipes that use pomegranates in them. This will make it more likely for viewers who like your cooking show to click through and watch other videos where they might learn about how much fun pomegranate-related dishes can be!

Create playlists to increase watch time.

Playlists are a great way to keep viewers watching your channel. They're also a good way to generate more discoverability for your videos, since they can be shared by viewers on social media or embedded into other websites.

You can create playlists for any topic and series of videos. For example, if you have an ongoing series about making a certain type of cardigan sweater, you can create a playlist from all the episodes in the series and use it as the first destination when someone clicks on one of those videos (instead of just going straight to the video). Or if you want to highlight some old favorites from your channel—perhaps tips for staying organized or recipes that didn't get as many views as they deserved—you could create an “Essentials” playlist with those videos in it.

Increase views by collaborating with other channels.

You can increase your views by collaborating with other channels.

Collaborating with other channels is a great strategy to grow your channel’s views, especially if you have a similar audience. Here are some ideas for ways to collaborate:

  • Share their content on your own channel and vice versa - This will allow you each to reach new audiences that you wouldn’t have been able to reach alone. You can also work together on an original video or series where each of you contributes ideas or takes on different roles in the creation process.

  • Ask for feedback - By asking others for thoughts, suggestions or feedback on what they liked/didn't like about the video(s) helps create community around your channel so that people feel more invested in it overall (and return more often). This also encourages viewers who may not have any interest in sharing their opinions publicly because they might feel comfortable doing so privately via chat rooms rather than leaving comments directly under videos which could be seen as spammy by other viewers who don't really care about those particular topics being discussed online today anyway."

Don't just create videos, do some research too.

Before you start brainstorming for your next video, do some research. Google Trends can tell you what people are searching for and how that compares to previous years. You can also find out which channels are doing well in your niche, what videos they make and how they're made. This will give you an idea of what topics have been covered already and which types of videos get more views than others (and why).

Using our example above: Let's say we want to create a "how-to" video on how to grow tomatoes in a garden box. By researching popular terms related to gardening and gardening boxes, we learn that there's an audience interested in this topic but no one has really covered it in depth yet. We now know exactly what kind of video we should make!


I hope this article has helped you learn how to grow your YouTube channel. If you need any further assistance, please feel free to ask in the comments section below!

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