What is SEO?
Search engine optimization or SEO is a process used to optimize a website’s technical configuration, content relevance and link popularity so that it can become easily findable, more relevant and popular towards user search queries and as a consequence, search engines rank them better.
SEO is not the same as SEO copywriting, which is the art of writing text and keywords that are optimized for search engines. SEO is generally a process of web design, technical configuration, content relevance, link popularity and content optimization that are all managed by a Search Engine Optimization agency or SEO Company.
How does SEO work?
What are the benefits of SEO?
How can I improve my Google rankings?
What are some SEO tools that I can use?
There are free and paid SEO tools that you can use to help with your SEO. Some of the free tools are available on the Internet and are easy to use.